{"id":1154,"date":"2025-08-18T11:28:40","date_gmt":"2025-08-18T09:28:40","guid":{"rendered":"https:\/\/wordappeal.com\/\/?post_type=realisation&#038;p=1154"},"modified":"2025-08-25T15:25:35","modified_gmt":"2025-08-25T13:25:35","slug":"clarins","status":"publish","type":"realisation","link":"https:\/\/wordappeal.com\/en\/realisation\/clarins\/","title":{"rendered":"Clarins"},"content":{"rendered":"<p style=\"font-weight: 400\"><strong>70 years of history in images: celebrating talents and passion<\/strong><\/p>\n<p style=\"font-weight: 400\">To mark the 70th anniversary of Clarins, WordAppeal created a film and a series of portraits that spotlight the brand\u2019s story and values through the people who bring it to life.<\/p>\n<p style=\"font-weight: 400\"><strong>An authentic and inspiring anniversary film that celebrates the 8,000 employees who bring Clarins to life<\/strong><\/p>\n<p style=\"font-weight: 400\">WordAppeal managed the entire project, from concept to post-production, including scriptwriting, creative direction, filming and editing. The story of Clarins unfolds through its iconic locations (including labs, factories, logistics centers and spas) and its teams\u2019 actions, captured across the globe in Paris, New York, Shanghai, Amiens and the Alps. Released on LinkedIn and the corporate website, the film reflects Clarins\u2019 DNA and its teams\u2019 commitment to \u201cmaking life more beautiful and passing on a more beautiful world\u201d.<\/p>\n<p style=\"font-weight: 400\"><strong>\u201c<\/strong><strong>Shared Stories\u201d portraits: giving longtime partners a voice <\/strong><\/p>\n<p style=\"font-weight: 400\">Alongside the film, WordAppeal created and produced a series of video portraits featuring key figures from Clarins\u2019 journey. Christine Janin, the first French woman to summit Everest and the first winner of the Clarins Prize for Children, Jean-Yves Berthon, CEO of Greentech, Laurent Travers, President of Racing92, and others share personal insights into the brand\u2019s evolution and values, which is paired with refined and thoughtful production.<\/p>\n","protected":false},"template":"","categorie_realisations":[95],"tag_realisation":[70],"class_list":["post-1154","realisation","type-realisation","status-publish","hentry","categorie_realisations-video-2","tag_realisation-anniversary"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Clarins | WordAppeal<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/wordappeal.com\/en\/realisation\/clarins\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Clarins | WordAppeal\" \/>\n<meta property=\"og:description\" content=\"70 years of history in images: celebrating talents and passion To mark the 70th anniversary of Clarins, WordAppeal created a film and a series of portraits that spotlight the brand\u2019s story and values through the people who bring it to life. An authentic and inspiring anniversary film that celebrates the 8,000 employees who bring Clarins [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/wordappeal.com\/en\/realisation\/clarins\/\" \/>\n<meta property=\"og:site_name\" content=\"WordAppeal\" \/>\n<meta property=\"article:modified_time\" content=\"2025-08-25T13:25:35+00:00\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@wordappeal\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/wordappeal.com\\\/en\\\/realisation\\\/clarins\\\/\",\"url\":\"https:\\\/\\\/wordappeal.com\\\/en\\\/realisation\\\/clarins\\\/\",\"name\":\"Clarins | WordAppeal\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/wordappeal.com\\\/#website\"},\"datePublished\":\"2025-08-18T09:28:40+00:00\",\"dateModified\":\"2025-08-25T13:25:35+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/wordappeal.com\\\/en\\\/realisation\\\/clarins\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/wordappeal.com\\\/en\\\/realisation\\\/clarins\\\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/wordappeal.com\\\/en\\\/realisation\\\/clarins\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Accueil\",\"item\":\"https:\\\/\\\/wordappeal.com\\\/en\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Clarins\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/wordappeal.com\\\/#website\",\"url\":\"https:\\\/\\\/wordappeal.com\\\/\",\"name\":\"WordAppeal\",\"description\":\"Premium Newsroom since 2000\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/wordappeal.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Clarins | WordAppeal","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/wordappeal.com\/en\/realisation\/clarins\/","og_locale":"en_US","og_type":"article","og_title":"Clarins | WordAppeal","og_description":"70 years of history in images: celebrating talents and passion To mark the 70th anniversary of Clarins, WordAppeal created a film and a series of portraits that spotlight the brand\u2019s story and values through the people who bring it to life. An authentic and inspiring anniversary film that celebrates the 8,000 employees who bring Clarins [&hellip;]","og_url":"https:\/\/wordappeal.com\/en\/realisation\/clarins\/","og_site_name":"WordAppeal","article_modified_time":"2025-08-25T13:25:35+00:00","twitter_card":"summary_large_image","twitter_site":"@wordappeal","twitter_misc":{"Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/wordappeal.com\/en\/realisation\/clarins\/","url":"https:\/\/wordappeal.com\/en\/realisation\/clarins\/","name":"Clarins | WordAppeal","isPartOf":{"@id":"https:\/\/wordappeal.com\/#website"},"datePublished":"2025-08-18T09:28:40+00:00","dateModified":"2025-08-25T13:25:35+00:00","breadcrumb":{"@id":"https:\/\/wordappeal.com\/en\/realisation\/clarins\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/wordappeal.com\/en\/realisation\/clarins\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/wordappeal.com\/en\/realisation\/clarins\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Accueil","item":"https:\/\/wordappeal.com\/en\/"},{"@type":"ListItem","position":2,"name":"Clarins"}]},{"@type":"WebSite","@id":"https:\/\/wordappeal.com\/#website","url":"https:\/\/wordappeal.com\/","name":"WordAppeal","description":"Premium Newsroom since 2000","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/wordappeal.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"}]}},"_links":{"self":[{"href":"https:\/\/wordappeal.com\/en\/wp-json\/wp\/v2\/realisation\/1154","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/wordappeal.com\/en\/wp-json\/wp\/v2\/realisation"}],"about":[{"href":"https:\/\/wordappeal.com\/en\/wp-json\/wp\/v2\/types\/realisation"}],"wp:attachment":[{"href":"https:\/\/wordappeal.com\/en\/wp-json\/wp\/v2\/media?parent=1154"}],"wp:term":[{"taxonomy":"categorie_realisations","embeddable":true,"href":"https:\/\/wordappeal.com\/en\/wp-json\/wp\/v2\/categorie_realisations?post=1154"},{"taxonomy":"tag_realisation","embeddable":true,"href":"https:\/\/wordappeal.com\/en\/wp-json\/wp\/v2\/tag_realisation?post=1154"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}