Methodology

  • Brief: Identification form for interviewee, Interview topic, Source documents
  • Synopsis drafting
  • Preparation of recording session with interviewee
  • Location scouting and equipment testing, if necessary
  • Production
  • Editing
  • Testing
  • Transcription
  • Subtitling, if necessary

Some references

  • Air Liquide: numerous videos of top management to relay strategic messages internally.
  • Alcatel-Lucent: a series of podcasts to launch the company’s Managed Communications Solutions.