STRIVING FOR EXCELLENCE
We work for world leaders in their fields. We owe it to them to strive for excellence.
Excellence is at the heart of our profession: digital editorial solutions and strategic web consulting. Excellence is also essential to our relationships with our clients (listening, advising, providing consistent and continuous service).
We’re acutely aware that excellence can never be taken for granted. Striving for excellence demands humility.
CREATIVITY
Never do today what was done yesterday. Do not consider tomorrow a repetition of today.
Creativity underlines our processes, solutions (editorial platform or “voice centre”, assistance in editorial project management, mailmastering) and communications products (rich media, wiki and collaborative online forums).
AUTONOMY
In our opinion, marketing, communications and management are only successful when they empower individuals. Only truly empowered individuals hold the key to excellence.
INTELLECTUEL RIGOUR
Intellectual rigour puts the logic of an idea or a proposal to the test. It is an essential element of ethical integrity.
INTEGRITY
Since its creation in 2000, WordAppeal has always aimed to treat its consultants, subcontractors, partners and clients with dignity and respect.
CULTURAL DIVERSITY
The multicultural environment at WordAppeal makes for good living. We speak Russian, Italian, Spanish, Arabic, Dutch, English – and French, of course!